* {
  box-sizing: border-box;
}

:root {
  --paper: #f7f4ef;
  --panel: #fbfaf7;
  --ink: #121413;
  --muted: #6b6965;
  --line: rgba(35, 31, 26, .11);
  --accent: #a77554;
  --shadow: 0 16px 45px rgba(41, 35, 28, .09);
}

html {
  scroll-behavior: smooth;
}

body {
  margin: 0;
  padding: 20px;
  background:
    radial-gradient(circle at 50% -15%, rgba(255,255,255,.96), transparent 42%),
    #f2f1ee;
  color: var(--ink);
  font-family: "Inter", Arial, sans-serif;
  -webkit-font-smoothing: antialiased;
}

button, a {
  font: inherit;
}

a {
  color: inherit;
  text-decoration: none;
}

button {
  color: inherit;
}

.site-shell {
  width: min(1260px, 100%);
  min-height: calc(100vh - 40px);
  margin: 0 auto;
  overflow: hidden;
  border: 1px solid rgba(28, 28, 25, .08);
  border-radius: 20px;
  background:
    radial-gradient(circle at 50% 0%, rgba(255,255,255,.9), transparent 38%),
    var(--panel);
  box-shadow: 0 2px 0 rgba(255,255,255,.85) inset, 0 18px 60px rgba(44, 40, 35, .05);
}

.site-header {
  min-height: 88px;
  padding: 0 72px;
  display: grid;
  grid-template-columns: 1fr auto 1fr;
  align-items: center;
  gap: 32px;
}

.brand {
  display: inline-flex;
  align-items: center;
  gap: 8px;
  width: max-content;
}

.brand-icon {
  width: 34px;
  height: 34px;
  border-radius: 8px;
  display: block;
}

.brand-word {
  font-size: 27px;
  line-height: 1;
  font-weight: 600;
  letter-spacing: .14em;
}

.brand-tag {
  padding-left: 9px;
  border-left: 1px solid #282a28;
  font-size: 7px;
  line-height: 1.25;
  font-weight: 600;
  letter-spacing: .22em;
}

.main-nav {
  display: flex;
  align-items: center;
  gap: 40px;
  font-size: 12px;
  color: #282928;
}

.main-nav a,
.section-kicker a {
  transition: opacity .2s ease;
}

.main-nav a:hover,
.section-kicker a:hover {
  opacity: .55;
}

.header-end {
  justify-self: end;
  display: flex;
  align-items: center;
  gap: 16px;
}

.lang-switch {
  display: inline-flex;
  align-items: center;
  gap: 2px;
  padding: 3px;
  border: 1px solid var(--line);
  border-radius: 999px;
  background: rgba(250, 248, 244, .6);
}

.lang-switch button {
  padding: 5px 9px;
  border: 0;
  border-radius: 999px;
  background: transparent;
  color: #6b6965;
  font-size: 11px;
  font-weight: 600;
  letter-spacing: .03em;
  cursor: pointer;
  transition: color .18s ease, background .18s ease;
}

.lang-switch button:hover {
  color: var(--ink);
}

.lang-switch button.active {
  color: white;
  background: #111312;
}

.primary-cta {
  min-width: 158px;
  height: 42px;
  display: inline-flex;
  justify-content: center;
  align-items: center;
  gap: 25px;
  padding: 0 18px 0 22px;
  border-radius: 999px;
  color: white;
  background: #111312;
  font-size: 11px;
  font-weight: 500;
  box-shadow: 0 6px 18px rgba(16, 18, 17, .12);
  transition: transform .2s ease, background .2s ease;
}

.primary-cta:hover {
  transform: translateY(-2px);
  background: #292b29;
}

.menu-toggle {
  display: none;
  justify-self: end;
  width: 42px;
  height: 42px;
  border: 0;
  border-radius: 50%;
  background: #111312;
  cursor: pointer;
}

.menu-toggle span {
  display: block;
  width: 16px;
  height: 1px;
  margin: 5px auto;
  background: white;
}

.hero {
  padding: 22px 102px 0;
}

.hero-copy {
  text-align: center;
}

.hero h1 {
  margin: 8px 0 12px;
  font-family: "Cormorant Garamond", Georgia, serif;
  font-size: clamp(56px, 5vw, 72px);
  line-height: .9;
  font-weight: 500;
  letter-spacing: -.035em;
}

.hero h1 em {
  color: var(--accent);
  font-weight: 500;
}

.hero-copy p {
  margin: 0;
  color: #67645f;
  font-size: 14px;
  line-height: 1.58;
}

.showcase {
  position: relative;
  max-width: 1040px;
  margin: 64px auto 0;
}

.sector-tabs {
  position: absolute;
  z-index: 5;
  top: -47px;
  left: 50%;
  width: min(840px, 94%);
  min-height: 50px;
  padding: 8px 16px;
  display: grid;
  grid-template-columns: repeat(5, 1fr);
  align-items: center;
  transform: translateX(-50%);
  border: 1px solid var(--line);
  border-radius: 13px;
  background: rgba(250, 248, 244, .95);
  box-shadow: 0 14px 30px rgba(42, 37, 30, .09);
  backdrop-filter: blur(16px);
}

.sector-tab {
  height: 34px;
  border: 0;
  border-right: 1px solid rgba(20, 20, 18, .10);
  background: transparent;
  display: flex;
  justify-content: center;
  align-items: center;
  gap: 9px;
  cursor: pointer;
  font-size: 11px;
  transition: .22s ease;
}

.sector-tab:last-child {
  border-right: 0;
}

.sector-tab svg {
  width: 21px;
  height: 21px;
  fill: none;
  stroke: currentColor;
  stroke-width: 1.5;
  stroke-linecap: round;
  stroke-linejoin: round;
}

.sector-tab.active {
  border-right: 0;
  border-radius: 999px;
  color: white;
  background: #111312;
  box-shadow: 0 4px 12px rgba(18,20,18,.13);
}

.sector-tab.active + .sector-tab {
  border-left: 1px solid rgba(20, 20, 18, .10);
}

.compare-frame {
  position: relative;
  width: 100%;
  aspect-ratio: 32 / 9;
  display: grid;
  grid-template-columns: 1fr 1fr;
  overflow: hidden;
  border: 1px solid rgba(31, 28, 24, .10);
  border-radius: 22px;
  background: #11100e;
  box-shadow: var(--shadow);
}

/* Thin static divider between the photo and video halves. */
.compare-frame::after {
  content: "";
  position: absolute;
  top: 0;
  bottom: 0;
  left: 50%;
  width: 2px;
  transform: translateX(-50%);
  background: rgba(255,255,255,.7);
  box-shadow: 0 0 0 1px rgba(20,16,12,.05);
  z-index: 3;
  pointer-events: none;
}

.media-panel {
  position: relative;
  overflow: hidden;
  background: #ddd5ca;
}

.media-panel img,
.media-panel video {
  position: absolute;
  inset: 0;
  width: 100%;
  height: 100%;
  display: block;
  object-fit: cover;
  transition: opacity .25s ease, filter .5s ease;
}

/* Some sources (e.g. the square fragrance still) get cropped by cover —
   show them whole instead. The 16:9 video still fills the panel exactly. */
.compare-frame.fit-contain .media-panel img,
.compare-frame.fit-contain .media-panel video {
  object-fit: contain;
}

.media-video::after {
  content: "";
  position: absolute;
  inset: 0;
  background: linear-gradient(to top, rgba(13, 11, 9, .22), transparent 38%);
  pointer-events: none;
}

.media-label {
  position: absolute;
  z-index: 3;
  top: 11px;
  left: 14px;
  padding: 5px 10px;
  border-radius: 6px;
  color: #3f3d39;
  background: rgba(252,250,247,.87);
  font-size: 10px;
  font-weight: 600;
  box-shadow: 0 4px 9px rgba(30, 25, 20, .08);
}

.play-button {
  position: absolute;
  z-index: 4;
  top: 50%;
  left: 50%;
  width: 79px;
  height: 79px;
  display: grid;
  place-items: center;
  transform: translate(-50%, -50%);
  border: 1px solid rgba(255,255,255,.78);
  border-radius: 50%;
  background: rgba(255,255,255,.90);
  box-shadow: 0 11px 30px rgba(20, 17, 14, .16);
  cursor: pointer;
  transition: transform .22s ease, background .22s ease, opacity .22s ease;
}

.play-button:hover {
  transform: translate(-50%, -50%) scale(1.055);
  background: white;
}

.play-button svg {
  width: 31px;
  height: 31px;
  fill: #111312;
  stroke: none;
}

/* Once playing, hide the overlay button and let the native video
   controls (play / pause / seek / volume / fullscreen) take over. */
.compare-frame.playing .play-button {
  opacity: 0;
  pointer-events: none;
}

.work {
  padding: 25px 88px 0;
}

.section-kicker {
  display: flex;
  align-items: center;
  justify-content: space-between;
  margin-bottom: 12px;
  color: #4b4945;
  font-size: 11px;
}

.section-kicker span {
  display: flex;
  align-items: center;
  gap: 9px;
}

.section-kicker i {
  width: 6px;
  height: 6px;
  display: inline-block;
  border-radius: 50%;
  background: var(--accent);
}

.section-kicker a {
  padding-right: 2px;
}

.section-kicker b {
  padding-left: 16px;
  font-size: 16px;
  font-weight: 400;
}

.project-grid {
  display: grid;
  grid-template-columns: repeat(4, minmax(0, 1fr));
  gap: 18px;
}

.project-card {
  position: relative;
  aspect-ratio: 4 / 5;
  overflow: hidden;
  border-radius: 20px;
  color: white;
  background: #1c1a18;
  border: 1px solid rgba(31, 28, 24, .06);
  box-shadow: 0 10px 30px -12px rgba(42, 35, 29, .22);
  cursor: pointer;
  transition: transform .5s cubic-bezier(.2,.7,.2,1), box-shadow .5s ease;
}

.project-card:hover {
  transform: translateY(-6px);
  box-shadow: 0 26px 50px -18px rgba(42, 35, 29, .38);
}

.project-card img,
.project-card video {
  position: absolute;
  inset: 0;
  width: 100%;
  height: 100%;
  object-fit: cover;
}

.project-card img {
  transition: transform .8s cubic-bezier(.2,.7,.2,1), opacity .5s ease;
  z-index: 1;
}

.project-card video {
  opacity: 0;
  transition: opacity .5s ease;
  z-index: 2;
}

.project-card:hover img {
  transform: scale(1.06);
}

.project-card.is-playing img {
  opacity: 0;
}

.project-card.is-playing video {
  opacity: 1;
}

.project-shade {
  position: absolute;
  inset: 0;
  z-index: 3;
  background: linear-gradient(to top, rgba(8,7,6,.72) 2%, rgba(8,7,6,.18) 42%, rgba(8,7,6,0) 72%);
  transition: opacity .5s ease;
}

.project-chip {
  position: absolute;
  top: 14px;
  left: 14px;
  z-index: 4;
  padding: 6px 11px;
  border-radius: 100px;
  font-size: 9px;
  font-weight: 600;
  letter-spacing: .12em;
  text-transform: uppercase;
  color: #fff;
  background: rgba(20, 18, 16, .38);
  border: 1px solid rgba(255, 255, 255, .22);
  backdrop-filter: blur(10px);
  -webkit-backdrop-filter: blur(10px);
}

.project-info {
  position: absolute;
  z-index: 4;
  left: 16px;
  right: 16px;
  bottom: 15px;
  display: flex;
  align-items: flex-end;
  justify-content: space-between;
  gap: 12px;
}

.project-info strong {
  font-family: "Cormorant Garamond", Georgia, serif;
  font-size: 21px;
  font-weight: 600;
  line-height: 1.05;
  letter-spacing: -.01em;
}

.project-play {
  flex-shrink: 0;
  display: inline-flex;
  align-items: center;
  gap: 6px;
  padding: 6px 12px 6px 10px;
  border-radius: 100px;
  font-size: 11px;
  font-weight: 500;
  font-variant-numeric: tabular-nums;
  color: #fff;
  background: rgba(20, 18, 16, .4);
  border: 1px solid rgba(255, 255, 255, .28);
  backdrop-filter: blur(10px);
  -webkit-backdrop-filter: blur(10px);
  transition: background .3s ease, border-color .3s ease;
}

.project-card:hover .project-play {
  background: rgba(255, 255, 255, .92);
  color: #1c1a18;
  border-color: transparent;
}

.project-play b {
  font-size: 8px;
  line-height: 1;
}

.benefits {
  margin: 19px 88px 27px;
  min-height: 88px;
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  border: 1px solid rgba(31, 28, 24, .08);
  border-radius: 13px;
  background: linear-gradient(180deg, #f8f4ef, #f5f1eb);
  box-shadow: 0 8px 25px rgba(52, 45, 37, .03);
}

.benefits article {
  min-width: 0;
  display: flex;
  align-items: center;
  gap: 18px;
  padding: 15px 22px;
}

.benefits article:not(:last-child) {
  border-right: 1px solid rgba(46, 40, 33, .10);
}

.benefit-icon {
  flex: 0 0 auto;
  width: 45px;
  height: 45px;
  display: grid;
  place-items: center;
  color: #ba7f56;
}

.benefit-icon svg {
  width: 44px;
  height: 44px;
  fill: none;
  stroke: currentColor;
  stroke-width: 1.55;
  stroke-linecap: round;
  stroke-linejoin: round;
}

.benefits strong {
  display: block;
  margin-bottom: 4px;
  font-size: 11px;
  font-weight: 600;
}

.benefits p {
  margin: 0;
  color: #55514c;
  font-size: 10px;
  line-height: 1.45;
}

/* ---- Sectors we serve ---- */
.sectors {
  padding: 40px 88px 0;
}

.sector-grid {
  display: grid;
  grid-template-columns: repeat(5, minmax(0, 1fr));
  gap: 13px;
}

.sector-item {
  padding: 18px 17px 19px;
  border: 1px solid var(--line);
  border-radius: 13px;
  background: linear-gradient(180deg, #faf6f1, #f5f1ea);
  box-shadow: 0 8px 22px rgba(52, 45, 37, .03);
  transition: transform .22s ease, box-shadow .22s ease;
}

.sector-item:hover {
  transform: translateY(-3px);
  box-shadow: 0 14px 30px rgba(52, 45, 37, .08);
}

.sector-glyph {
  display: grid;
  place-items: center;
  width: 38px;
  height: 38px;
  margin-bottom: 13px;
  border-radius: 10px;
  color: #ba7f56;
  background: rgba(186, 127, 86, .10);
}

.sector-glyph svg {
  width: 21px;
  height: 21px;
  fill: none;
  stroke: currentColor;
  stroke-width: 1.5;
  stroke-linecap: round;
  stroke-linejoin: round;
}

.sector-item strong {
  display: block;
  margin-bottom: 6px;
  font-size: 13px;
  font-weight: 600;
}

.sector-item p {
  margin: 0;
  color: #67645f;
  font-size: 11px;
  line-height: 1.5;
}

.sector-more {
  display: inline-block;
  margin-top: 12px;
  color: var(--accent);
  font-size: 11px;
  font-weight: 600;
}

.sector-item:hover .sector-more {
  text-decoration: underline;
}

/* ---- Sector detail page ---- */
.sector-page {
  padding: 32px 88px 44px;
}

.back-link {
  display: inline-flex;
  align-items: center;
  gap: 7px;
  margin-bottom: 20px;
  color: #4b4945;
  font-size: 12px;
  font-weight: 500;
  transition: color .2s ease;
}

.back-link:hover {
  color: var(--ink);
}

.sector-page-title {
  margin: 0 0 10px;
  font-family: "Cormorant Garamond", Georgia, serif;
  font-size: clamp(40px, 5vw, 60px);
  line-height: .95;
  font-weight: 500;
  letter-spacing: -.03em;
}

.sector-page-intro {
  max-width: 620px;
  margin: 0 0 30px;
  color: #5d5a55;
  font-size: 15px;
  line-height: 1.55;
}

.sector-pitch {
  max-width: 760px;
  margin: 30px 0 0;
  padding: 22px 24px;
  border: 1px solid var(--line);
  border-left: 3px solid var(--accent);
  border-radius: 14px;
  background: linear-gradient(180deg, #faf6f1, #f5f1ea);
}

.sector-pitch-label {
  display: block;
  margin-bottom: 8px;
  font-size: 11px;
  font-weight: 600;
  letter-spacing: .08em;
  text-transform: uppercase;
  color: var(--accent);
}

.sector-pitch p {
  margin: 0;
  color: #4a463f;
  font-size: 15px;
  line-height: 1.65;
}

.sector-page-foot {
  margin-top: 30px;
}

/* ---- Sector brand ads (vertical showcase) ---- */
.ad-grid {
  display: flex;
  flex-direction: column;
  gap: 24px;
  width: 100%;
}

.ad {
  display: flex;
  flex-direction: column;
  gap: 10px;
}

.ad-media {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 10px;
}

.ad-shot {
  position: relative;
  margin: 0;
}

.ad-shot img,
.ad-shot video {
  width: 100%;
  aspect-ratio: 3 / 4;
  object-fit: cover;
  display: block;
  border-radius: 14px;
  background: #1c1a18;
  border: 1px solid var(--line);
  box-shadow: 0 10px 30px -12px rgba(42, 35, 29, .22);
}

.ad-tag {
  position: absolute;
  top: 8px;
  left: 8px;
  padding: 4px 9px;
  border-radius: 100px;
  font-size: 9px;
  font-weight: 600;
  letter-spacing: .05em;
  text-transform: uppercase;
  color: #fff;
  background: rgba(20, 18, 16, .55);
  backdrop-filter: blur(8px);
  -webkit-backdrop-filter: blur(8px);
}

.ad-name {
  font-size: 13px;
  font-weight: 500;
  color: #4a463f;
}

/* ---- Sector case studies (photos in / video out) ---- */
.case-grid {
  display: flex;
  flex-direction: column;
  gap: 22px;
}

.case {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 16px;
  align-items: start;
  padding: 16px;
  border: 1px solid var(--line);
  border-radius: 16px;
  background: linear-gradient(180deg, #faf6f1, #f5f1ea);
  box-shadow: 0 8px 22px rgba(52, 45, 37, .03);
}

.case-side {
  display: flex;
  flex-direction: column;
  gap: 10px;
}

.case-label {
  font-size: 11px;
  font-weight: 600;
  letter-spacing: .05em;
  text-transform: uppercase;
  color: #8c8780;
}

.case-photo-grid {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 8px;
}

.case-photo-grid img {
  width: 100%;
  aspect-ratio: 4 / 3;
  object-fit: cover;
  display: block;
  border-radius: 10px;
  background: #ddd5ca;
}

.case-video {
  width: 100%;
  aspect-ratio: 16 / 9;
  object-fit: cover;
  display: block;
  border-radius: 12px;
  background: #11100e;
}

/* Vertical (9:16) cases — UGC & brand ads */
.case-vertical .case-video {
  aspect-ratio: 9 / 16;
  object-fit: cover;
  max-width: 300px;
  margin: 0 auto;
}

.case-vertical .case-photo-grid {
  grid-template-columns: 1fr;
  max-width: 300px;
  margin: 0 auto;
  width: 100%;
}

.case-vertical .case-photo-grid img {
  aspect-ratio: 9 / 16;
  object-fit: cover;
}

/* ---- Process (dark rhythm break) ---- */
.process {
  margin: 40px 88px 0;
  padding: 44px 52px 48px;
  border-radius: 18px;
  color: #f3ede4;
  background:
    radial-gradient(circle at 18% 0%, rgba(186,127,86,.20), transparent 46%),
    #16130f;
  box-shadow: 0 22px 55px rgba(26, 21, 16, .22);
}

.process-kicker span,
.process-kicker i {
  color: #d9bfa8;
}

.process-kicker i {
  background: var(--accent);
}

.process h2 {
  margin: 6px 0 34px;
  font-family: "Cormorant Garamond", Georgia, serif;
  font-size: clamp(34px, 4vw, 46px);
  line-height: .96;
  font-weight: 500;
  letter-spacing: -.025em;
}

.process h2 em {
  color: #d39a6e;
  font-style: italic;
}

.process-steps {
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  gap: 30px;
}

.step {
  position: relative;
  padding-top: 18px;
  border-top: 1px solid rgba(243, 237, 228, .16);
}

.step-no {
  display: block;
  margin-bottom: 11px;
  font-family: "Cormorant Garamond", Georgia, serif;
  font-size: 22px;
  color: #d39a6e;
}

.step strong {
  display: block;
  margin-bottom: 7px;
  font-size: 12px;
  font-weight: 600;
}

.step p {
  margin: 0;
  color: #bdb4a8;
  font-size: 11px;
  line-height: 1.55;
}

/* ---- About ---- */
.about {
  display: grid;
  grid-template-columns: 280px 1fr;
  gap: 44px;
  align-items: center;
  padding: 46px 88px 0;
}

.about-portrait {
  display: grid;
  place-items: center;
  aspect-ratio: 4 / 5;
  border-radius: 16px;
  color: rgba(255, 255, 255, .85);
  background:
    radial-gradient(circle at 30% 20%, rgba(255,255,255,.16), transparent 55%),
    linear-gradient(160deg, #b07d57, #6f4a30);
  box-shadow: var(--shadow);
}

.about-portrait span {
  font-family: "Cormorant Garamond", Georgia, serif;
  font-size: 46px;
  letter-spacing: .14em;
  font-weight: 600;
}

.about-text h2 {
  margin: 8px 0 14px;
  font-family: "Cormorant Garamond", Georgia, serif;
  font-size: clamp(32px, 3.6vw, 44px);
  line-height: .96;
  font-weight: 500;
  letter-spacing: -.025em;
}

.about-text h2 br { line-height: inherit; }

.about-text > p {
  max-width: 560px;
  margin: 0 0 22px;
  color: #5d5a55;
  font-size: 14px;
  line-height: 1.6;
}

.about-text em {
  color: var(--accent);
  font-style: italic;
}

.social-row {
  display: flex;
  align-items: center;
  gap: 12px;
}

.social-pill {
  display: inline-flex;
  align-items: center;
  gap: 9px;
  height: 40px;
  padding: 0 18px;
  border-radius: 999px;
  color: white;
  background: #111312;
  font-size: 12px;
  font-weight: 500;
  box-shadow: 0 6px 18px rgba(16, 18, 17, .12);
  transition: transform .2s ease, background .2s ease;
}

.social-pill:hover {
  transform: translateY(-2px);
  background: #292b29;
}

.social-pill svg,
.social-link svg {
  width: 17px;
  height: 17px;
  fill: none;
  stroke: currentColor;
  stroke-width: 1.6;
  stroke-linecap: round;
  stroke-linejoin: round;
}

.social-link {
  display: grid;
  place-items: center;
  width: 40px;
  height: 40px;
  border: 1px solid var(--line);
  border-radius: 50%;
  color: #4b4945;
  transition: color .2s ease, border-color .2s ease;
}

.social-link:hover {
  color: var(--accent);
  border-color: var(--accent);
}

/* ---- Pricing ---- */
.pricing {
  padding: 48px 88px 0;
}

.price-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 15px;
}

.price-card {
  position: relative;
  display: flex;
  flex-direction: column;
  padding: 24px 24px 26px;
  border: 1px solid var(--line);
  border-radius: 16px;
  background: linear-gradient(180deg, #faf6f1, #f5f1ea);
  box-shadow: 0 8px 22px rgba(52, 45, 37, .03);
}

.price-card.featured {
  color: #f3ede4;
  background:
    radial-gradient(circle at 80% 0%, rgba(186,127,86,.22), transparent 50%),
    #1a1611;
  border-color: rgba(186,127,86,.3);
  box-shadow: 0 20px 45px rgba(26, 21, 16, .18);
}

.badge {
  position: absolute;
  top: 18px;
  right: 18px;
  padding: 5px 11px;
  border-radius: 999px;
  background: var(--accent);
  color: white;
  font-size: 9px;
  font-weight: 600;
  letter-spacing: .05em;
  text-transform: uppercase;
}

.price-card small {
  font-size: 11px;
  font-weight: 600;
  letter-spacing: .04em;
  text-transform: uppercase;
  color: #8c8780;
}

.price-card.featured small { color: #c8b8a6; }

.price {
  margin: 12px 0 4px;
  font-family: "Cormorant Garamond", Georgia, serif;
  font-size: 40px;
  line-height: 1;
  font-weight: 600;
  letter-spacing: -.02em;
}

.price span {
  font-family: "Inter", Arial, sans-serif;
  font-size: 12px;
  font-weight: 500;
  color: #8c8780;
  vertical-align: middle;
}

.price i {
  font-family: "Inter", Arial, sans-serif;
  font-size: 13px;
  font-style: normal;
  color: #8c8780;
}

.price-card.featured .price span,
.price-card.featured .price i { color: #c8b8a6; }

.price-note {
  margin: 0 0 16px;
  font-size: 12px;
  color: #67645f;
}

.price-card.featured .price-note { color: #bdb4a8; }

.price-card ul {
  flex: 1;
  margin: 0 0 20px;
  padding: 16px 0 0;
  list-style: none;
  border-top: 1px solid var(--line);
}

.price-card.featured ul { border-top-color: rgba(243,237,228,.16); }

.price-card li {
  position: relative;
  padding: 0 0 9px 20px;
  font-size: 12px;
  color: #55514c;
}

.price-card.featured li { color: #cfc6ba; }

.price-card li::before {
  content: "";
  position: absolute;
  left: 1px;
  top: 6px;
  width: 9px;
  height: 5px;
  border-left: 1.5px solid var(--accent);
  border-bottom: 1.5px solid var(--accent);
  transform: rotate(-45deg);
}

.price-cta {
  display: inline-flex;
  justify-content: center;
  align-items: center;
  height: 42px;
  border-radius: 999px;
  border: 1px solid #111312;
  font-size: 11px;
  font-weight: 500;
  transition: background .2s ease, color .2s ease, transform .2s ease;
}

.price-cta:hover { transform: translateY(-2px); }

.price-card .price-cta {
  background: transparent;
  color: #111312;
}

.price-card .price-cta:hover {
  background: #111312;
  color: white;
}

.price-card.featured .price-cta {
  background: var(--accent);
  border-color: var(--accent);
  color: white;
}

.price-card.featured .price-cta:hover { background: #99592f; border-color: #99592f; }

/* ---- Closing CTA ---- */
.closing-cta {
  margin: 56px 88px 0;
  padding: 52px 40px 56px;
  text-align: center;
  border-radius: 18px;
  border: 1px solid var(--line);
  background:
    radial-gradient(circle at 50% 0%, rgba(255,255,255,.9), transparent 50%),
    linear-gradient(180deg, #f9f5f0, #f2ece3);
}

.closing-cta h2 {
  margin: 0 0 12px;
  font-family: "Cormorant Garamond", Georgia, serif;
  font-size: clamp(40px, 4.4vw, 56px);
  line-height: .94;
  font-weight: 500;
  letter-spacing: -.03em;
}

.closing-cta h2 em {
  color: var(--accent);
  font-style: italic;
}

.closing-cta p {
  margin: 0 0 26px;
  color: #67645f;
  font-size: 14px;
  line-height: 1.55;
}

.closing-cta-button {
  justify-self: center;
  margin: 0 auto;
  height: 48px;
  min-width: 184px;
  font-size: 12px;
}

/* ---- Footer ---- */
.site-footer {
  display: flex;
  align-items: center;
  justify-content: space-between;
  flex-wrap: wrap;
  gap: 18px;
  margin: 44px 88px;
  padding-top: 26px;
  border-top: 1px solid var(--line);
}

.footer-nav {
  display: flex;
  gap: 28px;
  font-size: 12px;
  color: #4b4945;
}

.footer-nav a { transition: opacity .2s ease; }
.footer-nav a:hover { opacity: .55; }

.footer-meta {
  font-size: 11px;
  color: #8c8780;
}

/* Small visual cross-fade while changing sectors */
.compare-frame.is-switching img {
  opacity: .25;
}

@media (max-width: 1000px) {
  body { padding: 0; }
  .site-shell { min-height: 100vh; border-radius: 0; }
  .site-header { padding: 0 30px; grid-template-columns: 1fr auto; }
  .main-nav, .primary-cta { display: none; }
  .menu-toggle { display: block; }
  .hero { padding: 10px 30px 0; }
  .hero h1 { font-size: 56px; }
  .showcase { margin-top: 76px; }
  .sector-tabs { width: 92%; }
  .work { padding: 26px 30px 0; }
  .project-grid { grid-template-columns: repeat(2, 1fr); }
  .benefits { margin: 18px 30px 30px; grid-template-columns: repeat(2, 1fr); }
  .benefits article:nth-child(2) { border-right: 0; }
  .benefits article:nth-child(-n+2) { border-bottom: 1px solid rgba(46,40,33,.10); }

  .sectors { padding: 30px 30px 0; }
  .sector-page { padding: 28px 30px 40px; }
  .sector-grid { grid-template-columns: repeat(3, 1fr); }
  .sector-item:nth-child(4),
  .sector-item:nth-child(5) { grid-column: span 1; }
  .process { margin: 32px 30px 0; padding: 36px 30px 38px; }
  .process-steps { grid-template-columns: repeat(2, 1fr); gap: 26px; }
  .about { padding: 36px 30px 0; grid-template-columns: 220px 1fr; gap: 32px; }
  .pricing { padding: 38px 30px 0; }
  .price-grid { grid-template-columns: 1fr; }
  .closing-cta { margin: 40px 30px 0; }
  .site-footer { margin: 36px 30px; }
}

@media (max-width: 650px) {
  .site-header { min-height: 72px; padding: 0 20px; }
  .brand-word { font-size: 22px; }
  .hero { padding: 15px 14px 0; }
  .hero h1 { font-size: 44px; line-height: .92; }
  .hero-copy p { font-size: 12px; }
  .hero-copy p br { display: none; }
  .showcase { margin-top: 103px; }
  .sector-tabs {
    top: -96px;
    width: 100%;
    padding: 8px;
    grid-template-columns: repeat(3, 1fr);
    row-gap: 5px;
  }
  .sector-tab { border-right: 0; }
  .compare-frame {
    aspect-ratio: auto;
    height: 440px;
    grid-template-columns: 1fr;
    grid-template-rows: 1fr 1fr;
  }
  .compare-frame::after {
    top: 50%;
    bottom: auto;
    left: 0;
    right: 0;
    width: auto;
    height: 2px;
    transform: translateY(-50%);
  }
  .work { padding: 24px 14px 0; }
  .project-grid { grid-template-columns: 1fr; }
  .project-card { height: 215px; }
  .benefits { margin: 16px 14px 24px; grid-template-columns: 1fr; }
  .benefits article,
  .benefits article:nth-child(2) {
    border-right: 0;
    border-bottom: 1px solid rgba(46,40,33,.10);
  }
  .benefits article:last-child { border-bottom: 0; }

  .sectors { padding: 24px 14px 0; }
  .sector-page { padding: 22px 14px 36px; }
  .case { grid-template-columns: 1fr; }
  .sector-grid { grid-template-columns: 1fr; }
  .process { margin: 26px 14px 0; padding: 30px 20px 32px; }
  .process-steps { grid-template-columns: 1fr; gap: 22px; }
  .about { padding: 30px 14px 0; grid-template-columns: 1fr; gap: 22px; text-align: center; }
  .about-portrait { max-width: 220px; margin: 0 auto; }
  .about-text > p { margin-left: auto; margin-right: auto; }
  .social-row { justify-content: center; }
  .pricing { padding: 30px 14px 0; }
  .closing-cta { margin: 32px 14px 0; padding: 40px 20px 44px; }
  .site-footer { margin: 30px 14px; flex-direction: column; align-items: flex-start; gap: 16px; }
}

/* ---- Accessibility & SEO helpers ---- */
.sr-only {
  position: absolute;
  width: 1px;
  height: 1px;
  padding: 0;
  margin: -1px;
  overflow: hidden;
  clip: rect(0, 0, 0, 0);
  white-space: nowrap;
  border: 0;
}

@media (prefers-reduced-motion: reduce) {
  *, *::before, *::after {
    animation-duration: 0.01ms !important;
    animation-iteration-count: 1 !important;
    transition-duration: 0.01ms !important;
    scroll-behavior: auto !important;
  }
}